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View Full Version : 'Stop being so humble' urban expert urges Canadian cities



agent_imperial
Apr 5, 2009, 4:35 PM
Found this article this morning and thought that many of you would find it interesting. Good article, although I'm not sure I totally buy into his whole theory that the creative class will lead our cities out of this downturn. This recession was caused by things that only exist on paper... people began to turn tangible assets into ever more complicated derivatives. I find it hard to argue that the creative class will have so much weight coming out of this when it seems people are in protection mode and are unwilling to part with their money except for the hard tangible necessities of living.

Anyways, take a read.

--------------------

'Stop being so humble' urban expert urges Canadian cities


BY SHANNON PROUDFOOT, CANWEST NEWS SERVICEAPRIL 5, 2009 10:14 AM


This recession is a "great reset" that offers Canada a chance to emerge from the shadow of its reeling southern neighbour, says a leading urban theorist.

Richard Florida, director of the Martin Prosperity Institute at the University of Toronto, says Canadian cities need to "stop being so humble" and see themselves as global models of exactly the sort of livable communities the U.S. desperately needs.

"Canadian cities have already achieved many of the things that Barack Obama would like to see American cities achieve," he says. "Our cities are dense, they have a middle class, they have good public schools, our people have health care, the social safety net we have enables people to adjust, we're open to immigration."

Florida has just released the Canadian edition of his latest bestseller, Who's Your City?, which is part urban study and part self-help guide to finding the right place to live.

The book's central tenet is that location is more important than ever and the world is getting "spikier," not flatter. Florida argues that global economic and creative output is increasingly driven by "mega-regions" to which he's assigned Seussian names like Tor-Buff-Loo-Mon-Tawa (stretching from Toronto and Waterloo to Ottawa and Montreal and south to Buffalo and Rochester) and Cascadia (Vancouver down to Seattle and Portland).

"I think those are really the key strong, world-class hubs of the Canadian economy," Florida says. "Other regions like Calgary, Edmonton, Winnipeg, they're all going to do fine, but those are really the hubs. Our challenge has to be to make them stronger."

He's probably best known for his concept that the "creative class" - a broad category he defines as those who create for a living, whether in engineering, the arts, biotech or small business - wields the greatest clout in today's economy.

Ottawa is perceived as a "sleepy government town," but research for the new book revealed it's in fact home to the highest proportion of creative class workers in Canada, he writes, with 43 per cent of workers in creative fields of some kind - a higher percentage than New York, London or San Francisco.

Singles should take note of the finding that Calgary and Edmonton are home to thousands more single men than women, while Toronto boasts 22,500 more unattached women. Several remote northern communities scored high on the singles ranking because there are so many singles there and lots of bars and restaurants per capita in which they can meet, says Kevin Stolarick, research director for the Martin Prosperity Institute.

"Whitehorse, Yellowknife and Iqaluit tended to do just phenomenally for singles," he says, adding, "We can't tell everybody to move to Iqaluit - it's not going to work."

Overall, Canada is a more urban country than the U.S., Florida says - something that seems "bizarre" given our massive land mass. Eighty per cent of the Canadian population lives on two per cent of the land, he says, and while the five biggest American cities account for 23 per cent of the country's economic output, Canada's five major centres crank out 53 per cent of this nation's GDP, he says.

"I think the fact that we have weathered this recession well and we don't have a financial crisis and our banks are stable gives us an opportunity now to really reposition ourselves," says Florida, who relocated to Toronto a year and a half ago from Washington, D.C. "I think that Canada's cities have some of the biggest upsides in this economic reset."

He advocates linking Canada's mega-regions by high-speed rail that will transform them into long-distance suburbs of each other. Creative class workers are most "buffered" from the recession fallout, he says, but Canada also needs to create more and better service industry jobs because they're not as susceptible to outsourcing as manufacturing jobs.

"I think we owe it to the Windsors of the world, who have lost their core industries or are rapidly losing them, to connect them to new growth centres," he says. "So instead of Windsor being a connection to Detroit, it really needs to be connected to a more growing, thriving area like Toronto."

This economic crisis will put a halt to the "brain drain" of Canada's best and brightest seeking opportunities in the U.S., he predicts, and may soon shift to a "brain circulation" that will see many return home.

"I do think the era of Canadians going elsewhere to find their fame and fortune is over," he says. "Canada's big cities are at that moment now and we just have to take advantage of it and we have to stop being so humble, we have to go out and get it."

How Canadian cities stack up (Florida has developed several indexes to rank the diversity and strength of different communities):

CREATIVE CLASS

Percentage of workers who are "paid to think" and create in fields such as the arts, education, small business and engineering

Ottawa-Gatineau 43

Victoria 33

Vancouver 33

Montreal 33

Calgary 36

Toronto 34

Edmonton 29

Regina 31

St. John's, N.L. 34

Saskatoon 30

Winnipeg 29

Windsor, Ont. 25

Saint John, N.B. 29

Halifax 33

Cape Breton 24


BA AND ABOVE

Percentage of population age 25 and up with at least a four-year degree

Ottawa-Gatineau 32

Victoria 26

Vancouver 27

Montreal 23

Calgary 28

Toronto 30

Edmonton 21

Regina 21

St. John's, N.L. 21

Saskatoon 22

Winnipeg 21

Windsor, Ont. 20

Saint John, N.B. 15

Halifax 26

Cape Breton 12

BOHO INDEX

Florida correlates a high number of artists, musicians, writers and performers (bohemians) in a city with high property values and a burgeoning high-tech industry. The average across Canada and the U.S. is expressed as a value of 1.00 and each city's ratio indicates how it compares to that baseline.

Ottawa-Gatineau 1.26

Victoria 1.60

Vancouver 1.82

Montreal 1.54

Calgary 1.31

Toronto 1.75

Edmonton 1.03

Regina 1.14

St. John's. N.L. 0.94

Saskatoon 1.01

Winnipeg 1.11

Windsor, Ont. 0.65

Saint John, N.B. 0.73

Halifax 1.32

Cape Breton 0.27

GAY INDEX

Florida correlates a high number of gay and lesbian couples in a city with high property values and a burgeoning high-tech industry. The average across Canada and the U.S. is expressed as a value of 1.00 and each city's ratio indicates how it compares to that baseline.

Ottawa-Gatineau 1.60

Victoria 1.62

Vancouver 1.64

Montreal 1.79

Calgary 0.97

Toronto 1.42

Edmonton 0.78

Regina 0.63

St. John's, N.L. 0.94

Saskatoon 0.81

Winnipeg 0.85

Windsor, Ont. 0.67

Saint John, N.B. 0.67

Halifax 1.62

Cape Breton 0.15

© Copyright (c) Canwest News Service

LFRENCH
Apr 5, 2009, 6:19 PM
I'm going to a CHRA conference mid month soo it shall be interesting to see him present at it. :tup:

eternallyme
Apr 5, 2009, 7:11 PM
Personally, I do not like him at all. I think he is totally wrong and wishes that everyone else would be gutted. The resource sector would be annhilated, and smaller towns and cities (even mid-sized ones) should die in favor of the big, "creative" towns. And the bohemian and gay movements - good luck selling that in the rural areas.

If his ideas come to frutition at provincial levels, expect secession movements, particularly in Ontario. That is a major reason why we start seeing seemingly "fringe" politicians like Randy Hillier become mainstream.

Andy6
Apr 5, 2009, 7:14 PM
It was Florida's highly-educated "creative class" types that got so creative with the financial markets that no one could figure out what their instruments represented anymore. It's only because these self-important goofballs didn't wield as much influence in Canada's stodgy financial services industry that Bay Street isn't entirely a smoking ruin at the moment.

I get a bit tired of people from this elite class swanning around declaring that all of the nation's resources must immediately be diverted to them, their cities and the stuff they like, notably trains. Buzz off, I say.

shreddog
Apr 5, 2009, 7:52 PM
Funny, when I saw the title to this thread, I immediately knew that the "urban expert" would be Florida. While I consider him a charlatan and only slightly better than a snake-oil salesman, I do respect his ability to constantly sell himself to the gullible masses over and over again. Especially considering what he's selling.

Also, I would take his "indices' with a grain of salt since he admits himself that he is selective on urban footprint used. For instance, to derive his numbers for Toronto, he takes the city proper only, but for other cities he uses the full CMA. When questioned as to why he does this, his answer was that it made most sense to him. Love it. I wonder how TO's indices would change with the inclusion of the 905??

eternallyme
Apr 5, 2009, 7:57 PM
Funny, when I saw the title to this thread, I immediately knew that the "urban expert" would be Florida. While I consider him a charlatan and only slightly better than a snake-oil salesman, I do respect his ability to constantly sell himself to the gullible masses over and over again. Especially considering what he's selling.

Also, I would take his "indices' with a grain of salt since he admits himself that he is selective on urban footprint used. For instance, to derive his numbers for Toronto, he takes the city proper only, but for other cities he uses the full CMA. When questioned as to why he does this, his answer was that it made most sense to him. Love it. I wonder how TO's indices would change with the inclusion of the 905??

He seems to be an egomaniac interested in his own agenda and just picking and choosing statistics where convenient to make his own thoughts and falsely prove them.

Mille Sabords
Apr 5, 2009, 8:00 PM
That is a major reason why we start seeing seemingly "fringe" politicians like Randy Hillier become mainstream.

But, Randy Hiller is a fringe politician. You can't win the premiership of Ontario just with rural support. We have a lot of nostalgic, reverential and idealistic pining for all things rural at the core of our value system, but we are, and have been for a while now, an urbanized country. I agree that Richard Florida has become quite the charlatan (great word, shreddog), but his main thesis is sound: the relevant players in today's economies are big trading blocks like the EU and NAFTA, and cities. Countries and provinces are secondary. Rural areas are hinterlands.

Turn your premise around for a second: try selling Hillier's candidacy to Toronto and Ottawa. Good luck.

softee
Apr 5, 2009, 9:15 PM
I have a hard time thinking of all those suit wearing and briefcase toting Bay street brokers and bankers as being part of the "creative class".

vid
Apr 5, 2009, 9:46 PM
He had a tough time selling this in Thunder Bay but nevertheless he seemed to think it would work.

Either way it is wrong to put so much emphasis on just one part of an economy. Yes, the creative class is important, but there are other economic areas that we need to support too. His plan for mega regions unfortunately leaves out half the country.

someone123
Apr 5, 2009, 9:52 PM
I agree that Richard Florida has become quite the charlatan (great word, shreddog), but his main thesis is sound: the relevant players in today's economies are big trading blocks like the EU and NAFTA, and cities. Countries and provinces are secondary. Rural areas are hinterlands.

In practice there's not much that's new (as in, post-WWII even) about this other than the trading blocs, but those have been talked about for decades. I would not suggest Richard Florida as an expert on that topic.

I think a more relevant idea is actually that given the way technology is going, industries are increasingly mobile and will move to whatever places are most attractive. Cities can get ahead by trying to lure companies. What's often not mentioned, however, is that this only makes sense from a local perspective and is almost a zero-sum game.

kool maudit
Apr 5, 2009, 10:20 PM
It was Florida's highly-educated "creative class" types that got so creative with the financial markets that no one could figure out what their instruments represented anymore. It's only because these self-important goofballs didn't wield as much influence in Canada's stodgy financial services industry that Bay Street isn't entirely a smoking ruin at the moment.

I get a bit tired of people from this elite class swanning around declaring that all of the nation's resources must immediately be diverted to them, their cities and the stuff they like, notably trains. Buzz off, I say.

in the case of urban professionals of academic or philosophical inclination, it could be at least proposed that this sort of "anti-elitist western man of the people" thing is just another calculated urban pose, a method of self-identification and social differentiation among that same swanlike elite.

Andy6
Apr 6, 2009, 1:36 AM
in the case of urban professionals of academic or philosophical inclination, it could be at least proposed that this sort of "anti-elitist western man of the people" thing is just another calculated urban pose, a method of self-identification and social differentiation among that same swanlike elite.

No doubt such proposals could be piled atop one another as high as the Matterhorn.

Okay ... we're all swans. But I'm my kind of swan.

Policy Wonk
Apr 6, 2009, 1:45 AM
i'm really not following what the bohemian and gay stats have to do with "with high property values and a burgeoning high-tech" - no disrespect to either group, it just seems to be picking Claritas demographic clusters at random.

jeremy_haak
Apr 6, 2009, 2:09 AM
His ideas were interesting at the time, but I'm getting pretty sick of Richard Florida. Has he had any new ideas in the past five years or so?

vid
Apr 6, 2009, 3:55 AM
i'm really not following what the bohemian and gay stats have to do with "with high property values and a burgeoning high-tech" - no disrespect to either group, it just seems to be picking Claritas demographic clusters at random.

In the future, everyone will be a rich gay bohemian working for Google out of a loft on Queen Street.

shreddog
Apr 6, 2009, 4:27 AM
In the future, everyone will be a rich gay bohemian working for Google out of a loft on Queen Street.
Or not.

vid
Apr 6, 2009, 4:54 AM
Well, I was being sarcastic. :shuffle:

Cambridgite
Apr 6, 2009, 10:26 PM
in the case of urban professionals of academic or philosophical inclination, it could be at least proposed that this sort of "anti-elitist western man of the people" thing is just another calculated urban pose, a method of self-identification and social differentiation among that same swanlike elite.

They're kind of like emos. "Conform to non-conformity".

In the future, everyone will be a rich gay bohemian working for Google out of a loft on Queen Street.

:haha: Yep, pretty much.

After all, they are the only people that apparently contribute to the city. Non-bohemian heterosexuals such as myself will have to stay out of places like Toronto and San Francisco, so as not to spoil their pristine, creative environments :haha:. With all these cities using Richard Florida's advice to revitalize their cores, I may just end up getting stuck in somewhere like Thunder Bay. ;)

Anyhow, I'm not a big fan of this Richard Florida. He's pushing an agenda, just like Andres Duany. He has sold quite a few books for his crazy ideas though.

someone123
Apr 6, 2009, 10:48 PM
In the future, everyone will be a rich gay bohemian working for Google out of a loft on Queen Street.

Google's not a particularly good company to work for these days.

Also vid, you are dangerously close to being a "bohemian". :)

Mille Sabords
Apr 7, 2009, 1:26 AM
His ideas were interesting at the time, but I'm getting pretty sick of Richard Florida. Has he had any new ideas in the past five years or so?

Plus, he lives in a single-detached mega-mansion on a cul-de-sac. :yuck: Way to go Richard. You're a real inspiration.

theman23
Apr 7, 2009, 1:45 AM
Also vid, you are dangerously close to being a "bohemian". :)

But not rich.
Or working.

vid
Apr 7, 2009, 3:38 AM
:previous: At least my hockey team of preference doesn't suck.

Also vid, you are dangerously close to being a "bohemian". :)

I have a long way to go to catch up to you, though. :frog:

theman23
Apr 7, 2009, 3:50 AM
:previous: At least my hockey team of preference doesn't suck.



I have a long way to go to catch up to you, though. :frog:

Maybe you should check out my latest post in the NHL thread.

vid
Apr 7, 2009, 3:58 AM
Did you know we also discuss architecture on this forum? You just seem to discuss hockey and insult other members.

theman23
Apr 7, 2009, 4:28 AM
Did you know we also discuss architecture on this forum? You just seem to discuss hockey and insult other members.

Noted.

drew
Apr 7, 2009, 1:38 PM
Overall, Canada is a more urban country than the U.S., Florida says - something that seems "bizarre" given our massive land mass. Eighty per cent of the Canadian population lives on two per cent of the land, he says,

The fact that this seems "bizarre" to this guy means that he is completely clueless as to Canadian geography.

MolsonExport
Apr 7, 2009, 1:52 PM
slipshot commentary. superficial analyses of demographics, and proximity of urban areas, are woefully insufficient bases for strategy.



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