^ I actually think this is a great fit for the site as the North Branch develops more into a recreational/greenspace corridor. Sure, the driving range is privatized but the development will include a public riverwalk. Plus the traffic impacts are likely to be less than a big retail development, which is what I always assumed would go here. That riverwalk facing a driving range will be a lot nicer than a riverwalk facing the ass end of a strip mall... assuming the nets are kept in good condition
The suburban markets are really over-supplied for golf, whereas urban markets are under-supplied due to the scarcity of land... this seems like a good way to square the circle.