I thinking the VA deck is all about visibility.
Currently, the VA has been essentially swallowed by UAB and struggles with parking and visibility. They have solved both issues by placing the deck on University. Notice how they placed the letters at the top of the deck facing 280. Those things are going to be slapping you in the face as you exit 280 or come under the bridge from Lakeview/St. Vincent's. It was intentional and I'm bet the CEO will not budge.
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It's hard to compete with tacky.
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