Quote:
Originally Posted by Cirrus
I was thinking this for DC, but the Chicago pics really confirm it: Yellow is a way better color than white for these. Somehow the yellow reads as legit transit to me, while the white reads as a lame ye olde boate ryde.
|
agreed.
the yellow/black scheme of Chicago Water Taxi conveys a sense of no-nonsense transportation.
the red/white/blue scheme of Shoreline Water Taxi conveys a sense of amusement park ride.
even the individual boat names in the two competing fleets convey different levels of seriousness:
Chicago water taxi boat names: "Alpha", "Bravo", "Sunliner", "Wendella"
Shoreline water taxi boat names: "Skedaddle", "ASAP", "Giddy Up", "Shake-a-Leg", "Lickety Split", "Gotta Go Now"