Quote:
Originally Posted by spyguy
I'm not sure if you're familiar with the area, but the location is actually pretty good for Apple:
1) Apple is a South Bay company and has been for some time. They have almost no presence in SF and I don't know where they could build something to fit their needs without running into huge opposition. This location is very close Apple's existing HQ complex plus dozens of other nearby current and future Apple buildings.
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The failure to have any downtown presence or significant presence in other US cites is going to bite the company, I'd even say that's started. I've watched several professional friends turn down Apple positions (that were financially better by a large margin) because they don't want to do the 3 hour round trip form SF, relocate to the bay area, or live in the South Bay. Remote work is also strongly discouraged if not outright prohibited which is a significant difference from their other tech counterparts.
Apple has the resources to easily obtain a sizable downtown SF office tower and certainly to establish presences in other US cities. The people making the decisions simply have no desire to do so.