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Old Posted Jun 3, 2015, 7:49 AM
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SANTA MONICA l Ocean Avenue Project l 130 FT l 12 FLOORS

Location: Ocean Ave and Santa Monica Blvd.
Developer: Worthe Real Estate and M. David Paul Associates
Architect: Frank Gehry
LEED Silver
125 room hotel
22 condominiums
19 rent-controlled apartments
36,000 sf museum
Observation deck
Street level retail











source: www.dezeen.com, gehry partners
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Old Posted Jun 3, 2015, 10:01 AM
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An infant version of 8 Spruce Street. Gehry does not disappoint. Should be a architectural boost for the area.

Observation deck is a great idea for viewing one of the worlds best beaches.
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Old Posted Jun 4, 2015, 11:37 PM
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^^ I thought the same thing myself. The undulating treatment to curtainwall is the same. Just a baby version of that building. But we don't want the scale of development going on in South Florida anyway. It wouldn't fit the surrounding area.

The observation deck is at a perfect height. Santa Monica and much of LA anyway is mostly low to mid-rise and this is the perfect height for viewing LA's urbanism. Views will be had inland toward LA with Century City, Hollywood, and downtown LA all in sight. Plus this part of Santa Monica is situated about a hundred feet above the ocean with sweeping views of the Santa Monica Mountains in Malibu. Great views in all directions.

This project is a fitting bookend to Gehry's notable career if it ends up being his last (he's now 86!). Right back where it all started and in his own backyard. Also interesting is that the Pelli proposal down the street also involves an architect (Rafael Pelli, son of Cesar Pelli) returning to his roots where he grew up.
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Old Posted May 3, 2018, 2:00 AM
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Frank Gehry halves Santa Monica hotel to meet height restrictions

*Jan 5th, 2018

Quote:
Gehry Partners has released a new batch of renderings of their mixed-use tower on Ocean Avenue in Santa Monica, California, nearly five years after initially announcing the project. What was once a 22-story tower has now been cut down to 12, after the Santa Monica City Council imposed wide-ranging height restrictions on new construction in the city’s downtown in April of 2017.

While the overall massing and white-paneled, rippling façade of the revised tower still resembles the original plan, Gehry’s team has implemented sweeping changes. The project will now top out at 130 feet at its peak, with an average height of 44 feet across the tiered building. According to the Ocean Avenue Project website, the floor area ratio (FAR) has been reduced from 3.2 to 2.6, all condo units have been removed, the number of residential and affordable units has been increased, and Gehry has tried to improve integration with the street.
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