Posted Mar 16, 2017, 9:01 PM
|
Registered User
|
|
Join Date: Jul 2003
Location: Vancouver
Posts: 1,934
|
|
There's this constant desire on here for more and more US brick-and-mortar retailers to come to Vancouver. The reasons vary - from wanting "more choice" to "feeling international" to some really spurious and flaky reasons...
Just bear in mind that when US companies move to the Vancouver market, you *almost never* see the same great prices that you get in the US store.
The economies of scale don't work very well - shipping & distribution costs, the small size of the local market, border tarrifs, exchange rates, marketing, and incumbent competition, all work against making US retail launches in Vancouver a slam-dunk.
Nobody wants to repeat the fate of Target.
So, honestly, do we really *need* more US brick-and-mortar retailers to come here?
I'm not saying we do, I'm not saying we don't. But pretty much all US brick-and-mortar retailers already have an equivalent in Vancouver.
The odds are that a newcomer will not be cheaper than the incumbent (see my points above). Sure, the first month they'll be busy and everybody will visit (remember the Nordstrom launch?). But after that, people tend to shift back to the incumbents - who, incidentally, feel pressured to up their game when an American competitor enters the market.
If you're talking about European or Asian retailers, it's different. They may well offer a product that is not widely available in the market (hence the demand for Muji or H&M or similar). But your bog-standard US shop...if it's not going to be any cheaper (e.g., Target) and it's not going to be any better service (e.g., Nordstrom), then they'll have a really hard time succeeding in Vancouver.
So again I ask, do we really need them?
|