UVX marks one year of service, August boardings near 10,000 a day
https://www.heraldextra.com/news/loc...7310e3ab4.html
Quote:
The first year results are staggering, according to Mary De La Mare-Schaefer, area manager.
The first year numbers doubled what they anticipated for their first two years, De La Mare-Schaefer said.
In August of 2018, UVX’s average weekday boardings were 5,866. For August of 2019, the average weekday boardings were 9,288.
“Looking at the first two weeks that Utah Valley University was in school this year (Aug. 29-31) the average weekday boardings were 12,101,” De La Mare- Schaefer said.
When Brigham Young University started school, the average weekday boardings increased to 14,598.
UTA’s projection was 11,000 boardings on weekdays two years out, according to De La Mare-Schaefer.
“Our highest ridership to date was on Aug. 29 when the U of U played BYU. We hit just over 16,000 that day,” De La Mare-Schaefer said.
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This is amazing.
I took another ride on UVX last month and was surprised to see they had installed the tap on/tap off card readers around all the stations. The bus is still free to ride for the next two years, so I wonder why they would install those now.
It will be very interesting to see if ridership drops when fares start being charged. A lot of justification from the anti-BRT crowd was that the huge spike in ridership of UVX compared to the old route 830 is that the buses are free, not that they are faster.
(Side note: the free vs fast argument is really odd, since it still acknowledges that transit can be made popular just by removing the fare. Of course we should remove the fare, but we can also make transit fast!)
It won't be a perfect comparison since UVU and now BYU give their students transit passes - essentially making it 'free' for the students - so ridership will still be affected by free riders.
Hopefully we will never get to run this experiment because in 2 years UTA will have gone free for everyone forever, but that sounds like mostly wishful thinking at this point.