330 SW 10th Ave | 23 Floors | 336' | Dead

[maccoinnich]

Works Progress Architecture have scheduled a Pre-Application Conference to discuss a project at 330 SW 10th Ave:

New 23 Story Mixed Use Building - Existing Historic Federal Exchange Building to remain on site.

[tworivers]

Wow, this is fantastic news. Brightens up an otherwise GREY day.

I've been wondering about what happened to the previous proposal for this site. Perfect that WPA got the commission; such a great sign that developers are calling their number. This will be their highest yet, right?

[urbanlife]

That is awesome news, I remember back before the recession a proposal was floated around for a building about the same size on this same site. The renderings at the time looked amazing and really filled in that area. I would love to see that intersection become sort of a Times Square type area with Powells being the centerpiece.

[PacificNW]

[maccoinnich]

Originally Posted by urbanlife

That is awesome news, I remember back before the recession a proposal was floated around for a building about the same size on this same site. The renderings at the time looked amazing and really filled in that area. I would love to see that intersection become sort of a Times Square type area with Powells being the centerpiece.

It was this project (and I recommend scrolling through to post #26, by Cab).

[eric cantona]

Originally Posted by maccoinnich

It was this project (and I recommend scrolling through to post #26, by Cab).

Wow. I remember that. very, very funny.

does anyone know if Irwin and Lili Mandell are still around? total firecrackers, those two.

[Derek]

Originally Posted by urbanlife

I would love to see that intersection become sort of a Times Square type area with Powells being the centerpiece.

We've got to get rid of the vitamin store first.

[innovativethinking]

I did a google street view which one is the federal building?? Is it next to the Jive building?

[RainDog]

I believe it is the Jive building.

[ORNative]

google: "portland federal reserve building" it is owned by Harsch Investments and comes up first on the search that I did.

[BrG]

Originally Posted by eric cantona

Wow. I remember that. very, very funny.

does anyone know if Irwin and Lili Mandell are still around? Total firecrackers, those two.

Man they used to rent movies from the little video store on the Park Blocks I worked at (while in college) back in the early 90's. They'd walk in together, always.

I remember years later seeing them for the first time in a design review hearing I was presenting in. Then I saw them again, and again and again... for years.

There have never been more colorfully passionate defenders of the urban condition in Portland, than the Mandells.

[urbanlife]

Originally Posted by Derek

We've got to get rid of the vitamin store first.

Indeed, this site and the vitamin store site are two key sites for major redevelopments to happen. I imagine when we finally see the vitamin store site redeveloped, that will be when we see that whole intersection have a complete makeover.

[2oh1]

Originally Posted by Derek

We've got to get rid of the vitamin store first.

THIS!

That seems like such an odd location for a vitamin shop. I always forget it's there.

[RainDog]

I always thought it's transformation from a strip club to a vitamin store was a fitting example of the changes in this city as a whole.

[MarkDaMan]

Originally Posted by RainDog

I always thought it's transformation from a strip club to a vitamin store was a fitting example of the changes in this city as a whole.

I think it was a thrift shop before the vitamin store and before that one of those car audio places. I don't remember it being a strip club?

[maccoinnich]

Before it was the vitamin store it was a Red Light, which despite sounding like it should be a strip club is clothing exchange store.

[DMH]

Originally Posted by maccoinnich

Before it was the vitamin store it was a Red Light, which despite sounding like it should be a strip club is clothing exchange store.

I am reluctant to veer from the 333 SW 10th topic of this discussion string, but I am iintrigued by the redevelopment possibilities of the vitamin store site, abutting Union Way and Living Room Theaters with its own vertical expansion plans. The vitamin store site footprint is not rectangular! Such great potential for a dynamic building form that could contribute to a "Times Square at Powell's"!

Furthermore I hope that the triangle of open space containing the Pod sculpture could be joined with the vitamin store site to create a small, dynamic pedestrian plaza worthy of this urban intersection.

[RainDog]

Originally Posted by maccoinnich

Before it was the vitamin store it was a Red Light, which despite sounding like it should be a strip club is clothing exchange store.

I stand corrected. I had only walked past it a handful of times before it shut down and without much investigation assumed it was a strip club.

[maccoinnich]

Notice of a Pre-Application Conference

[cailes]

275 spaces.... that is unfortunate. I suppose if you can afford one of these places you can afford a car too.