Yeah, that was Joint Venture designed as Sears' entry into Canada.
The Joint Venture was eventually dissolved and Simpsons-Sears locations became just Sears, while Simpsons (Robert Simpson Co.) retained its own locations, primarily in Ontario and Quebec.
I don't think free-standing Simpsons locations were ever branded "Simpsons-Sears" (i.e. Queen St. Simpsons flagship in Toronto).
From the wiki:
Quote:
The agreement also contained a provision that would prove to be a major bone of contention in the coming years. Under its terms, Simpsons-Sears could not open a retail store within 25 miles of Simpson's existing stores in Toronto, Montreal, Halifax, Regina and London. In return, Simpson's promised not to build any stores outside of those five cities.
|
https://en.wikipedia.org/wiki/Simpso...Simpsons-Sears
But hey... more interestingly - Sears purchased the Simpsons trademark from Hudson's Bay in 2001, so
maybe it could change to Simpsons after all if the trademark is being maintained ...
Quote:
The Canadian Intellectual Property Office database reports that the trademark to the name "Simpsons" was owned by Sears Canada from 2001 to 2008. It was purchased from the Hudson's Bay Company in 2001, ten years after the name had been retired. In 2008, Sears Canada transferred all of its trademarks (including the Simpsons trademark) to 1373639 Alberta Ltd., which appears to be a shell company of Sears Canada.[1]
|
https://en.wikipedia.org/wiki/Simpso...Simpsons-Sears