One Bloor will be a bold, futuristic building
Toronto Star, March 24, 2010, by Tony Wong
If anything kept him awake at night, says David Gerofsky, it was an overwhelming sense of responsibility.
"This is a larger-than-life project, and there were a lot of expectations," said Gerofsky, president of the Great Gulf Group of Companies.
"So we had to do it right the first time."
Gerofsky is talking about One Bloor. The mixed-use project at the intersection with Yonge St. has been the site of controversy since the original developer, Bazis International, became a poster child for the global economic meltdown last year.
"There is only one Yonge and Bloor. It's not just the most important corner in the city, it's probably the most important corner in the country," Gerofsky said in an exclusive interview with the Star.
In advance of a Thursday news conference, Gerofsky talked about his company's plans for the hotly anticipated project, and how he says it will transform the city. (
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