From the Marketing 101 file:
A little boy I know had his final day of tryouts for a local football team in Gatineau today. He made the squad and there to congratulate the kids who made it were... two francophone Ottawa Redblacks players dispatched by the team.
It doesn't matter that they're in the middle of the season and probably leaving for Winnipeg tomorrow, they still made it out to Gatineau to meet the kids.
Dad posted pics of his boy with the Redblacks guys on FB a few minutes ago.