PHILADELPHIA | FMC Tower @ Cira Centre South | 736 FT | 49 FLOORS

[Elevator1]

When the red logo first went up I thought it kind of ruined a soaring effect of the shape of the building. It put a lid on it saying this is the top. No soaring into the blue sky. Kind of fanciful but it was an immediate gut feeling. That being said, the bold red is an interesting contrast to the reflective blue. If you have to do the logo, I think they did it as well as possible.

[Daario]

Originally Posted by Justin7

Really? People like that? I understand why FMC wants the logo there and think it is a fair price to pay for the building, but I didn't think anyone actually liked giant corporate logos on buildings.

I really like the FMC logo on the building. It gives the building a very cyberpunk/futuristic feel to it. I remember when they put the letters up, people were loving it.

[R5Ryder]

Originally Posted by Elevator1

When the red logo first went up I thought it kind of ruined a soaring effect of the shape of the building. It put a lid on it saying this is the top. No soaring into the blue sky. Kind of fanciful but it was an immediate gut feeling. That being said, the bold red is an interesting contrast to the reflective blue. If you have to do the logo, I think they did it as well as possible.

This is exactly how I feel. It helps that it's a relatively small logo that you can't even read from far away or some angles. The red just works.

I'm kind of all or nothing when it comes to logos. I'd rather none, because I don't want every photograph I post essentially being an advertisement, however, whenver I go to Asia I just find all the logos and ads bring a certain "life" that isn't there otherwise. It's like a classy cocktail party vs a rager. There are pros and cons to each.

[City Wide]

Originally Posted by Daario

I feel like you're in the minority on this one.

Although I think its just abit too large, I'm ok with the logo during the day; I think it works as a contrast to the slickness of the rest of the building and the color gives the building a target point, maybe sortof like a hat. But at night I believe the big red, static logo doesn't at all fit with the rest of the buildings lighting. Have one or the other, but not both.

[McBane]

I like the letters too, but also, some of this may be subconscious. The logo has been on the building from the start. Unlike say, Liberty 2 when Unysis wanted to come in and add their logo. A new building is a blank slate but slapping on a logo after built, it's hard to imagine getting behind that.

[summersm343]

Sunset by George Kurzik, on Flickr

[summersm343]

South Philadelphia by Michael Hoffman, on Flickr

[Groundhog]

[Mr Saturn64]

I love that shot with the Sports Complex in the foreground. I love how Center City towers over South Philly, both literally and because of the picture. Plus, FMC looks quite dominant as well.

[summersm343]

Update from Building Philly



https://www.facebook.com/BuildingPhilly/

[summersm343]

Philadelphia. by Christian Medek, on Flickr

[Mr Saturn64]

Some pictures I took around the city today.

[summersm343]

Update from Building Philly



https://www.facebook.com/BuildingPhilly

[Knight Hospitaller]

^ Love it.

[fastdupree]

This building is a monster and even though it's not the tallest, it makes the best statement on the skyline right now when standing in front and looking up to it from the street. Domination!

[Mr Saturn64]

Originally Posted by fastdupree

This building is a monster and even though it's not the tallest, it makes the best statement on the skyline right now when standing in front and looking up to it from the street. Domination!

Which does bring up an interesting point, because this building is only a few feet shorter than 3 Logan Square. Since it's the tallest building west of the river by far, it makes it difficult to visualize 3 Logan right next to it, and see them at almost the same height.

[Daario]

Originally Posted by summersm343

Update from Building Philly



https://www.facebook.com/BuildingPhilly

Anyone know where that pic was taken? That street looks so beautiful.

[frbrown]

Originally Posted by Daario

Anyone know where that pic was taken? That street looks so beautiful.

I think it's the 21xx block of St. James Street, called the English Village. It comes off of 22nd street
https://goo.gl/maps/hXzcVxg4fut This street view is looking down the street from the opposite direction (looking east towards rittenhouse square).

[iheartphilly]

Originally Posted by Daario

Anyone know where that pic was taken? That street looks so beautiful.

22nd and Saint James Place.

[GtownFriend]

Wondering how and when they will close the remaining openings and crane divits on the south face?