Quote:
Originally Posted by Street Advocate
Just like midtown promenade. Sure it was built and it was used, but it would have been a lot better if they developed it appropriately the first time around instead of dealing with decade+ leases that prolong redevelopment of a massive amount of underutilized land.
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My point is that east side residents, who all seem to hate the shopping centers, shop there anyway because there are few other options in the area that provide the variety of goods seen there. It was really convenient to go to Midtown Place when I moved to that area in 2004.
I think Midtown Place (Whole Foods, Home Depot) was the property with the decades-long leases, not Midtown Promenade. Despite the increasing walkability of the area now, when both were built (before year 2000) they catered to the mostly single family neighborhoods that still surround the shopping centers. The NIMBYs in the surrounding neighborhood fought hard the creation of a street grid and connecting the two shopping centers together when Midtown Place was built in 1999. They certainly would not have allowed more density then if it was even warranted. That is why you see the large fence along the west side of the property- a neighborhood NIMBY request. The shopping mall it was replacing was a 'dead mall', and was across the street from City Hall East, a property 90% vacant. Do you remember the prostitutes that roamed the street in that area back then? I think Fuqua was taking a gamble in the 90's with this project. Walkability didn't come to the neighborhood until 2012 when the Beltline opened. I think it is clear now (even Fuqua admitted such) that these two properties currently don't match the use and density of the surrounding neighborhood in 2017. I think it is not realistic to expect some 90's fantastic mixed used development would have been built there, anticipating the beltline and all the new apartments 13 years later. In 1999, you could still have your pick of fix-er-upers in VaHighland. It was a very different neighborhood then.
I believe in the next 5 years, you will see at least small sections of these shopping centers redeveloped in a phased fashion. Perhaps they will start with tearing down the great-Clips, CVS, and Starbucks at Ponce and the Beltline.