New Condo Community Planned in the Atlantic Station® Redevelopment
Atlanta –– Lane Company, the same firm responsible for the phenomenally successful Art Foundry condominiums in the ATLANTIC STATION® redevelopment, today announced it will build its second condo project in the popular live/work/play community. Even before the announcement was made, roughly 300 people had already signed up to request information and inquire about sales appointments. More requests are coming in daily.
“We have a fantastic product, an exceptional intown location, and prices that are extremely reasonable, especially for Midtown,” says Bill Donges, Lane Company’s Chief Operating Officer. Donges is also President of CondoLane, which will market and sell the new condos. “This project is at the center of a new kind of urban lifestyle,” he adds.
The new $55 million dollar condo community will include 322 one-, two- and three-bedroom homes. Many will overlook the swimming pool, parks or lake with views of the Midtown and Downtown skylines. Some will feature loft-style mezzanine levels. The first homes should be ready for occupancy by next summer. Final completion is projected for summer of 2006. The new community will be named “element.” Prices will start in the high $100s.
Lane Company set records last October when it sold $10 million dollars worth of condos at Art Foundry in just three hours. Strong sales are predicted for the new community as well.
The new five-story condo community will have parks, a pool with a sun deck, a business center, Internet café, conference room and fitness center. Residents also have the option of joining a professionally-managed health and wellness center and spa, which will be located next door.
The new condos will be minutes from Midtown, Downtown and Buckhead; they are between the new IKEA store and the retail and entertainment district of the ATLANTIC STATION® community, which are both under construction. When complete, the retail and entertainment area will have a movie theatre, a grocery store, restaurants, and world-class shopping. When fully completed, Atlantic Station will feature 12 million square feet of retail, office, residential and hotel space.
Lane Investment & Development Corp. will develop the project, Lane Realty Construction will build it, and CondoLane will market the condos. All are subsidiaries of Atlanta’s Lane Company. The Preston Partnership, LLC, designed the new community.
The condos will be available for presale in the coming weeks. Potential buyers and brokers who want more information, or are interested in pre-sale appointments can sign up online now at
www.elementatlanta.com. After signing up they will receive floor plans, pricing information and more details about how to arrange a sales appointment.