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  #1  
Old Posted Feb 4, 2012, 1:48 AM
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Smile NEW YORK | 511-517 West 35th St | FT | FLOORS

I just wrote an article for this project, which seems to be under the radar so far...

http://newyorkyimby.blogspot.com/201...boulevard.html

Here's a render from Alloy's site--it looks to be ~600' tall, and I would guess construction is contingent upon completion of the 7-line.



http://alloyllc.com/portfolio/450-hu...-boulevard#sep

Last edited by Urbannizer; Yesterday at 10:10 AM.
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  #2  
Old Posted Feb 4, 2012, 4:19 AM
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Interesting project. Will add much to this place. Too bad it will take a lot to be built. I hate waiting ...
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  #3  
Old Posted Feb 4, 2012, 5:47 AM
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Great project!
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  #4  
Old Posted Feb 4, 2012, 6:42 AM
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I had put a couple of renderings for this one in the Hudson Yards thread, but I'm not sure of it's an active proposal. Still, we will be seeing more proposals along the future Hudson Boulevard.
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  #5  
Old Posted Feb 4, 2012, 8:09 PM
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The only flaw with this one in my oppinion is that it is too short, but otherwise it will be a very nice adition to the area once the west side ball gets rolling.
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  #6  
Old Posted Feb 5, 2012, 3:32 AM
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Kind of like 56 Leonard except shorter and fatter.
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  #7  
Old Posted Feb 5, 2012, 4:08 AM
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Well,I don't really care what gets built. I just want the West Side to develop more.
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  #8  
Old Posted Feb 5, 2012, 5:20 AM
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Yes please.
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  #9  
Old Posted Feb 5, 2012, 2:03 PM
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Taken from the Hudson Yards thread...

Quote:
Originally Posted by NYguy View Post
Not sure of the proposal for the rendering below, but it's generally Hudson Yards site 707B

(edit: here's the direct link to info...http://www.d-bd.com/projects/hudson_yards_ii)



Images taken from
http://abduzeedo.com/architect-day-d...lle-bernheimer





















It would be the block just to the north of this Sherwood Equities development...
http://www.sherwood-equities.com/









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  #10  
Old Posted Apr 6, 2012, 3:01 AM
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I think the ultimate design will be something different, but more on the site...



http://alloyllc.com/portfolio/450-hu...-boulevard#sep

450 Hudson Park Boulevard

New York, NY

Quote:
In late 2007, Alloy acquired 17,280 sf of land in the Hudson Yards district of New York. Working with the government and local stakeholders, Alloy further increased the site to almost 40,000 sf by contracting to acquire an adjacent parcel of land in early 2008.

In total and as part of the Hudson Yards rezoning the site is afforded a permissible FAR of 24 or over 1,100,000 gross sf of development.

This future through‐block assemblage has over 600 sf of frontage, including full block frontage on the future Hudson Park Boulevard. There are less than a dozen comparable sites available in Manhattan. Designated as one of five large‐floor‐plate towers within the Hudson Yards District, the site is cross corner from an entrance to the future No. 7 subway line extension and is on the same block as the Javits Convention Center entrance.













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  #11  
Old Posted Apr 6, 2012, 4:00 AM
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Quote:
Originally Posted by babybackribs2314 View Post
Ooooooo kinda like that
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  #12  
Old Posted Apr 6, 2012, 12:05 PM
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The firm that put that design together also put together another design for the area. I don't think any of them are what will be built (both supposedly from 2008), but it shows potential for the revitalization of the neighborhood.


http://bernheimerarchitecture.com/projects












Another tower...








Quote:
While opportunities and dreams may be seem limitless in New York, land is not. The adoption of the Hudson Yards Zoning District marks the single largest opportunity to expand New York City’s midtown district. Taken together with the extension of the No. 7 train, the Rail Yards development, the expansion of the Convention Center, the migration of the Midtown district west is now beginning. The building design is shaped from the irregular, mid-block site and the zoning constraints, and takes inspiration from the anticipated development within the neighborhood. The project uses the shift in the building’s situation to inform the urban strategy, mass articulation, and ultimately the expression of the façade through a series of faceted glazing units which reflect and refract light in varying patterns.

This project was done in collaboration with Architecture Research Office.
Get more on this particular design here...
http://www.aro.net/#/projects/hudsonyardstower

Quote:
In collaboration with the Brooklyn-based firm Della Valle-Bernheimer, Architecture Research Office did a site study of a 17,250 sf lot in the proposed Hudson Yards neighborhood. With no height limit for the site, the design team created two linked towers, standing at heights of 350 and 615 feet. The model creates an ideal layout for an exciting new mixed-use building within the pre-existing site conditions and restraints. The bottom portion of both towers would house commercial space, the middle section a luxury hotel, and the highest section, contained in the taller of the two towers, would be devoted to spectacular high-rise condominium residences.

The facade of the building features hundreds of vertical fins that create fractured and exciting panoramas from all viewpoints.
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Last edited by NYguy; Apr 6, 2012 at 12:17 PM.
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  #13  
Old Posted Apr 6, 2012, 11:54 PM
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I'm a bit confused. There are a bunch of renderings in this thread. Are they all renderings for different areas of the Hudson Yards? Or are they all proposals for one spot?
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  #14  
Old Posted Apr 7, 2012, 12:14 AM
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Quote:
Originally Posted by patriotizzy View Post
I'm a bit confused. There are a bunch of renderings in this thread. Are they all renderings for different areas of the Hudson Yards? Or are they all proposals for one spot?
They aren't specific proposals, but they are ideas of what can be built with the "new" Hudson Yards zoning. Bernheimer Architecture has come up with the 2 designs you see here...
http://bernheimerarchitecture.com/pr...hudson_yards_i

http://bernheimerarchitecture.com/pr...udson_yards_ii
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  #15  
Old Posted Apr 7, 2012, 10:53 AM
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Quote:
Originally Posted by NYguy View Post
They aren't specific proposals, but they are ideas of what can be built with the "new" Hudson Yards zoning. Bernheimer Architecture has come up with the 2 designs you see here...
http://bernheimerarchitecture.com/pr...hudson_yards_i

http://bernheimerarchitecture.com/pr...udson_yards_ii
Thanks a lot! Not a big fan of the first one. Reminds me of United Nations too much. The second one would look pretty cool alongside the dozen other towers that'll eventually fill up the area
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  #16  
Old Posted May 1, 2013, 3:56 PM
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http://therealdeal.com/issues_articles/the-far-side/

Office developers compete for anchor tenants on Manhattan’s western edge
With only a finite number of large potential renters, the fight for office tenants on the West Side is heating up.



May 01, 2013
By Adam Pincus


Quote:
Only a few times in modern Manhattan history has an entirely new office district sprung up all at once. In the 1930s, there was Rockefeller Center; the 1970s saw the World Trade Center complex; and today, developers are planning nearly 15 million square feet of new office space in the Hudson Yards area in the 30s on the Far West Side. The new projects expected to rise over the next decade include the Related Companies’ North and South towers at Hudson Yards, Extell Development’s One Hudson Yards, Brookfield Office Properties’ Manhattan West and Moinian’s 3 Hudson Boulevard, as well as Sherwood Equities’ 447 10th Avenue and Alloy Development’s 450 Hudson Park Boulevard.

But before starting construction on these new towers, developers must first land an anchor tenant willing to take at least 400,000 square feet of space. With only a finite number of large potential renters, the competition for office tenants is heating up, as some of the city’s top commercial leasing brokers and developers battle each other with slick marketing campaigns and — of course — behind-the-scenes jabs at rival projects.

In 2011, fashion manufacturer Coach signed on to be an anchor tenant of Related’s South Tower. But Coach was already located a few blocks away, in a building directly in the path of Hudson Yards bulldozers. For many of the other big companies whose names are being kicked around as possible anchor tenants, a move to the Far West Side would represent a significant geographic shift from Midtown or Downtown.

There are currently 10 to 20 companies said to be on the hunt for large chunks of Manhattan office space, brokers said. These include media companies Time Warner, Sony, CBS and News Corp.; law firms White & Case and Skadden, Arps, Slate, Meagher & Flom; advertising firm GroupM; financial giant Credit Suisse; and fashion house Ralph Lauren.

Brokers for the new Hudson Yards–area towers are fighting to lure these tenants, but their efforts could be in vain if companies decide to stay in their current locations, or move to existing office towers instead. Despite these challenges, Hudson Yards so far appears to be beating the odds. Last month, Related snagged two more tenants for the South Tower: French cosmetics maker L’Oreal and software firm SAP.

450 Hudson Park Boulevard
Developer: Alloy Development (possibly with Boston Properties)


Size: 1.1 million square feet
Expected completion date: TBD


Alloy Development is far less well-known than its competitors, and its site is the smallest of those now vying for tenants.

Alloy assembled the site — west of 10th Avenue between 35th and 36th streets — in 2007. The location has been cleared and stands ready for a tenant, but there’s no set development plan in place, according to Alloy president Jared Della Valle, an architect and developer.

Brooklyn-based Bernheimer Architecture drafted a rendering, but the design was created to give tenants an idea of what the site could look like, and is not an active plan, Della Valle said.

“Our opportunity is more build-to-suit,” said Della Valle, noting that the building can support floor plates as large as 48,000 square feet at its base.

Della Valle is working informally on plans for the project with large office owner Boston Properties. The two are each looking for a large tenant for the site, which Alloy could develop by itself or in partnership with Boston Properties,
Della Valle said. Boston Properties did not respond to requests for comment.

But Della Valle said he is also entertaining other possibilities, such as selling the site, or leasing it on a long-term basis to another owner or developer.

A leasing team hasn’t yet been hired, although he said Alloy is keeping the brokerage industry “up to date” on the project.
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  #17  
Old Posted Sep 30, 2013, 11:04 PM
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Quote:
Brooklyn-based Bernheimer Architecture drafted a rendering, but the design was created to give tenants an idea of what the site could look like, and is not an active plan, Della Valle said.

Della Valle is working informally on plans for the project with large office owner Boston Properties. The two are each looking for a large tenant for the site, which Alloy could develop by itself or in partnership with Boston Properties, Della Valle said. Boston Properties did not respond to requests for comment.

But Della Valle said he is also entertaining other possibilities, such as selling the site...


Looks like Related is on the move...


http://therealdeal.com/blog/2013/09/...son-yards-lot/

Related inks deal for new Hudson Yards lot

September 30, 2013
By Adam Pincus


Quote:
The most active developer in the Hudson Yards district, the Related Companies, is in contract to buy another commercial site in the neighborhood with more than 230,000 square feet of development rights, city records show.

Related’s CEO Jeff Blau signed a contract to buy the parcel at 517 West 35th Street from a private company called HLM Realty, based in Pelham, N.Y., a memorandum of the contract dated Aug. 29 and filed last week with the City Register, reveals.

The site is adjacent to an assemblage owned by Brooklyn-based Alloy Development. There is at least one more building on the block, west of 10th Avenue between 35th and 36th streets, that city records show is owned by another owner, Dagyam 467 10th Ave. Inc., based in Great Neck, L.I.

If the purchase closes, it would be Related’s second acquisition of a competitor’s office project site since it broke ground last December on its first Hudson Yards building...

If Related can control the entire parcel, it would give them another development site on solid ground, as opposed to some of its sites above the rail yards that require a platform to complete.

A city report on Hudson Yards from 2005 said this parcel, if fully assembled, could accommodate a 1.54 million-square-foot tower. Related declined to comment on any specifics of the transaction.

707B








Tower would be in the upper right corner here...


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  #18  
Old Posted Sep 30, 2013, 11:48 PM
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  #19  
Old Posted Oct 1, 2013, 4:33 AM
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Nah, there will always be another zone to redevelop. I'm thinking up in Haarlem along 125th. But that's off topic.

Interesting seeing the potential this site has to grow. Up to 1.5 msf, will be quite a tower.
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  #20  
Old Posted Oct 1, 2013, 12:34 PM
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Quote:
Originally Posted by scalziand View Post
Nah, there will always be another zone to redevelop. I'm thinking up in Haarlem along 125th.

Interesting seeing the potential this site has to grow. Up to 1.5 msf, will be quite a tower.
125th Street is already an established business area with multiple rail and subway access. No new frontier there, but it is undergoing its own redevelopment. The Hudson Yards area is Manhattan's final frontier.

As far as this site goes, It's nice to see so much activity being generated in the Hudson Yards, but I'm not sure how I feel about Related gaining control of everything. They already control the 2 sites just north of the railyard development. If they get full control here, it will be 3 of the first 6. With their hands busy at the railyards, who knows how long they will sit on these sites. On the other hand, these sites provide marketing alternatives to the railyards, though it's doubtful the space would be cheaper.
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