I am going out on a limb here, but here's an idea for Fortis. Please give your opinions.
If they really wanted to sell their project, they could make a more creative effort.
My idea is to break up the massing of the monotonous glass cube design.
In current design, colour is often used in this way on highrise buildings, nowhere is this more appropriate than in Nfld. which is known for it's bright and varied colours.
Reducing the size of the top section also presents less of a view blocker, and makes the building more interesting on the skyline. I have purposely left the smaller Fortis building much the same as proposed; they don't have to be identical.
(Many variations are possible; this is not to say that it would have to look exactly like this, but you get the idea.)
Photo credit - This is a makeover of the bland postcard image which is in circulation from Historic Trust.
Facebook Postcard LINK HERE
On the Water St side it could have a different treatment, and my idea would also be to retain the best of the heritage building facades.